Our Past Sweet Spots – Addressing the World’s Hot Spots One Event at a Time
Since 1982, United Earth Networks (UEN) has played a part in transformational events that brought the world’s attention to causes that desperately needed attention. The Cold War, World Hunger, Human Rights, Climate Change, Cultural Relations and World Peace, to name a few.
Events in four categories, as sampled below.
Cracking the cement between worlds
The U.S./Soviet Spacebridges put American music into Soviet living rooms via satellite in real time, when Cold-War conversations were forbidden. Conversely, we twice brought a cultural tour of 100+ musicians and dancers from Communist China to 35 cities in capitalist Canada and America.
Learning that a Song, a Stadium, and a Satellite could help to civilize our So-Called Civilization
Live Aid invented the global cause event. Wembley Stadium in London and JFK Stadium in Philadelphia: two concerts, two billion humans watching, $175 million raised — and a permanent shift in what was possible when culture and conscience aligned. And the first US Festival that was sponsored by Apple Co-Founder Steve Wozniak and attracted nearly 400,000 viewers.
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Opening High-Level Closed-Door Meetings to the People Whose Jobs, Families, Communities, Dignity and Trust in a Happier, Better Future were being Shaken
The first global climate conference at the White House. A convening that included the Nobel laureates, heads of state, UN leadership, faith elders and others, who voted to establish a Conference of the Parties that has annually convened for 30 years.
Building Impact Beyond the Event
Transformational Events typically integrated venues, people, music and technology into an “I was actually at Live Aid” story that grandma tells. But shortly after the lights were turned off, so, too, were many of the pledges to make donations and to take actions.
